Between Food and Social Responsibility: The language of signs and the video recipes of L'Isola d'Oro with LIS - 2021

Within the corporate social responsibility path, L'Isola D'Oro has promoted a cycle of video recipes with the LIS e in sign language, available on the L'Isola D'Oro website and on YouTube. The company has a sensitive soul towards inclusiveness; the initiative was born precisely from looking first and then involve the part of the world that often feels excluded from moments of life daily. Hence the idea of creating an initiative that is real social responsibility, a format involving the world of the deaf and stimulating them. "It is a way to recognize the inclusion of people with hearing disabilities. The cultural vision of deafness is the positive way of affirming the right to communication and to the expression of deaf people, it is the perception of diversity not how physical impairment but as wealth: exactly what we as a company want support with the video recipes of L'Isola D'Oro "says Donatella Zarotti resp. communication L’Isola D’Oro. Also with this initiative L’Isola d’Oro, a leading company in the canned fish sector which was born and developed in Parma, the Italian Food Valley, confirms that we always look to beyond the aspects purely related to economic development, paying attention instead to the social and educational side that a company can help support. "The goal of ENS - National Deaf Organization is precisely to break down barriers, declares Gabriele Dall’Asta, President of ENS Parma consulted on the value of the initiative - even more so today that sign language has been recognized as a full-fledged language and is it is important that it is included in the social sphere ". A sincere will therefore to be a spokesperson for significant initiatives, responsible and sustainable from a social and environmental point of view. A combination to express the will of the good of L'Isola d'Oro. Check all the recipes on our Youtube channel